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Goodbye to Bill Mac and KYNO
For anyone who listens to local radio (there are still a few of us, it's not like it's the newspaper or anything), there were a couple of bombshell change-ups announced last week.
But the big loss for me (and the community) comes from KYNO (940 AM), which is gone, taken over by ESPN or some sort of sports radio something ...
KYNO's local programming offered much needed diversity not only in terms of content, but in tone. The station carried a home-grown feel that was apart from its competitors. Maybe it was the fact that the station was independent, or housed in the cultural arts district (and part of its various festivities) or the individual personality of the on-air hosts, but it felt like the station was reaching out to an untapped demographic (of which I was a part).
I have a bias of course. I have had a working relationship with the station (as a Mike Osegueda replacement) since the Alan Autry days and was a featured guest on his show as well as Bill McEwen's The Drive (which I already miss whole heartedly. NPR just ain't cutting it).
If the powers that be at KMJ are reading this (and who's to say they aren't), there is oopportunity here for them to reach out and connect with the community outside of their core audience.